Services
From first sketch to a live URL people can use.
I build websites, web apps, and the unglamorous glue: accounts, payments, APIs, and admin. AI is in the stack when it earns a place. The rest is careful product.
Websites and apps
Marketing sites, dashboards, and customer portals you can keep editing.
Custom software
Tools, APIs, and integrations between systems you already pay for.
AI in the build
A feature with a job — not a novelty widget on the homepage.
Engagements
Work I take, and how it runs.
Most teams do not need a twenty-person agency. They need one builder who can pick the stack, ship a preview, and stay until it is live.
New sites and apps
A site or web app from a blank page: structure, copy that sounds like the business, accounts, and checkout when the product needs them.
Rebuilds
When the current site no longer matches the business. Same URL if you want it. Better pages, faster load, a system you can edit.
Tools and AI
Admin, APIs, and AI features added to a product that already has users. I write the boring reliable parts as carefully as the demo.
How a project runs
- We write down who it is for and what v1 will not include
- You get a working preview early, while changes are still cheap
- We launch with a handoff and a next slice — I do not disappear
The wrong brief
- Ads, print, or video as the main job
- A 40-person squad or a brand film
- Discovery that never has to ship
If you need a product this quarter, start here.
Send a short brief. You get a next step and a shape for the work.